Beyond The Jumbotron Creating Fan Experiences Through Immersive Technology by James Giglio Book
Beyond The Jumbotron Creating Fan Experiences Through Immersive Technology by James Giglio Book
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Beyond The Jumbotron Creating Fan Experiences Through Immersive Technology by James Giglio Book
- Brand: Unbranded
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Description
A simple guidebook for navigating the new world of sports marketing and brand managementThe modern consumer todays fan is no longer passive. Over three quarters of millennials say they prefer experiences over traditional advertising. Old approaches wont work.
- Brand: Unbranded
- Category: Sports & Hobbies
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Format: Book
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Language: English
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Publication Date: 2023-24-10
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Publisher / Label: Advantage Media Grou
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Author: James Giglio
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Number of Pages: 168
- Fruugo ID: 330076625-728442684
- ISBN: 9781642259032
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