Specially formulated to gently & effectively clean and nurture young skin. Recommended by vets nationally, it provides the right start to young skin. pH balanced and formulated for puppy skin, PAW Puppy Gentle Shampoo uses pawDerm"_ technology that combines: Hypoallergenic sulphate free cleansers for a gentle clean without stripping natural oils from young skin. Rich moisturising ingredients. Natural essential oils to provide nutrients and a fresh pure scent to young skin. Use in conjunction with the PAW Puppy Conditioning Mist to support young delicate skin from an early age. Why Use Ideal for caring pet owners who want the best grooming care for their growing puppy, particularly for breeds that may be susceptible to skin sensitivities later in life, such as terriers, retrievers and german shepherds. INGREDIENTS Purified water, surfactants, thickener, glycerin (vegetable), euperlan green, preservative, salt (dairy), d-panthenol, sodium hydroxide, coconut oil, jojoba oil, vitamin E acetate, orange brazilian oil, chamomile roman oil.